TradeKernel — A Headlong Forge Company

Everything Your Trade Business Needs To Run Itself.
Built By Someone Who's Actually Done The Work.

One system for independent trade contractors — capture leads, book jobs, and get paid, without hiring an office you don't need.

See What's Already Built
Dwg No.TK-001
Rev.A
Drawn ByJ. McDaid
ScaleN.T.S.
Date2026
The Problem

You Didn't Start Your Business To Become An IT Department

You're good at what you do. Really good. You can look at a job and know exactly what it needs. But somehow you're also supposed to be your own website guy, your own marketing department, your own office manager — and answer every call like you've got nothing else going on. You're bidding jobs at 9pm because that's the only time you're not covered in someone else's insulation. You're losing work to guys who aren't better than you, just faster to respond. None of that was ever supposed to be your job. You picked up a trade, not a second career in software nobody asked you to learn.

The Foundation

One Foundation. Every Tool Talks To Every Other Tool.

Our competitors are IT professionals before they are tradespeople. They might understand how to program machines, but few of them have lived day-to-day in the field with the tools they're selling you. It means you're paying for extra features you may not need yet, if ever.

Instead, we're building focused tools that can scale with your business as you need them rather than bling that slows down an already busy day. Better to use what you need, right here, right now, and add the additional tools as you're ready for them.

ALL of our tools work together on one common spine, talking to each other as they should so you have information about each customer in one common place. No need to rewrite information or hunt for what the last repair required; you're just ready to go every time they call like you were just on site, even if it's been months or years.

Shared Foundation
Missed-Call Quote Request Reviews Website
Why Trust This

I've Lived The Problem. I Just Also Learned To Build The Fix.

35 years in the trades. I know what it's like to have the phone buzzing while your hands are full of something you can't put down. I also know how to build software — which is rare, because almost nobody selling tech to trades has ever actually done the work. This isn't a platform built by strangers guessing at your problems. It's built by someone who's had them.

The Standard We Hold

The Price You Signed Up For Is The Price You Keep

Start Where You Are

Pick The Door That Fits Right Now

Everything connects to everything else the moment you're ready for more.

$39/mo for one tool, $69/mo for two, $99/mo for all three — the more you use, the less each one costs.

Missed-Call Text-Back

$39/mo — never lose a lead to a phone you couldn't reach in time.

Live Now

Quote Request Capture

Turn website visitors into real leads, automatically.

Coming Soon

Review Automation

Tell us what you need done — get a real response, fast.

Coming Soon

Full Website Package

A modern site with all three tools already built in.

Coming Soon